Key Improvements Required
- If and when the company re-opens to produce viscose, it will be encouraged to embark on its second CanopyStyle audit and engage its suppliers when there is lack of information about sourcing.
- Use ForestMapper to ensure future expansion plans and ventures are not located in Ancient and Endangered Forests. We recommend that the company move quickly to have 80-100% of new production capacity originate from Next Generation Solution feedstock and move assertively to substitute alternatives for any reliance on sourcing from Ancient and Endangered Forests by the end of 2020.
- To prioritize the development of products that meet or surpass the current market expectation for viscose products containing at least 50% Next Generation raw material input.
- As mentioned above, the Fulida Group has a significant conservation opportunity in Vancouver Island rainforests, to initiate a conservation planning process.
Areas where the company is showing leadership
Fulida attended the 2019 CanopyStyle summit with brands, innovators and producers. In the past, the Fulida Group has used its influence with decision makers to contribute to conservation solutions in a critical landscape of hope, Canada’s Broadback Forest.